Please share any thoughts and/or comments on our launch of the digital magazine, “Diving for PURLS.” We are constantly looking for feedback to further our readers satisfaction. Thank you for your continued support!
Jason: I completely understand. We, actually, launched this to enhance your position with your clients. I think it is safe to say that many marketing departments are reducing print spend and looking for trackable vehicles. Well, now you can be the provider of both! The print that they produce will have more staying power and be more impactful, while the page turning software will allow you to offer them a complement that they can measure. You see, we didn’t do this just to give you more content. We did this to demonstrate a new offering that you can provide. I believe the printers can take the lead in the new landscape. The thoughtful printers should resell this stuff along with print. Contact ipaper and check it out for yourself!
May 12th, 2009 at 11:56 AM
PURLS — great topic.
Much appreciated.
Tom
May 12th, 2009 at 2:17 PM
This online magazine format is good, but scary to a printer who prints magazines for a living.
May 12th, 2009 at 5:29 PM
Jason: I completely understand. We, actually, launched this to enhance your position with your clients. I think it is safe to say that many marketing departments are reducing print spend and looking for trackable vehicles. Well, now you can be the provider of both! The print that they produce will have more staying power and be more impactful, while the page turning software will allow you to offer them a complement that they can measure. You see, we didn’t do this just to give you more content. We did this to demonstrate a new offering that you can provide. I believe the printers can take the lead in the new landscape. The thoughtful printers should resell this stuff along with print. Contact ipaper and check it out for yourself!